There Are No Experts in Social Media

by Gradon on July 23, 2008 · 14 comments

in blogging,social media,Twitter

2683824319 6ca3095e74 There Are No Experts in Social Media

This past weekend, I attended PodCamp Boston 3. This was my first PodCamp (read my guest post on MediaBullseye for a wrap up of “PodCamp Boston – The Newbie Perspective“), so there was a lot to take in.

One thing that I was surprised by was that everyone there, from hosts Chris Brogan and Christopher S Penn, to presenters like Mike Langford and Leslie Poston, to the hundreds of attendees, was that no one portrayed themselves as the utmost expert on any given subject. There were even jokes and questions. What, exactly, makes on a Social Media Expert?

Then, on Sunday, during last break between sessions, Loic Lemeur texts in a tweet:

An expert is someone that knows more and more about less and less.”

From 3,000 miles away (roughly the same, whether he’s in San Fransisco or Paris) Loic’s simple phrase summed up the overlying them of the weekend: Social Media is changing and growing so fast, that to call yourself an expert is to begin limiting yourself.

At the PodCamp wrap up at the end of Sunday, Chris Brogan asked us what we learned. I rose my hand and spoke up. “Everything I know fits on a thumbtack.” This was not to minimize what I know about Social Media, but to highlight fact that there is so much to learn. It’s a daunting task, but it’s one I’m up to.

Are you?

p.s. – I’m working on compiling my extensive list of PodCamp tweets into an organized list. I’ll have that up once it’s ready.

  • http://uptownuncorked.com/ Leslie Poston

    I had fun this weekend, and learned quite a bit from everyone there. Like a roller coaster, I wanted to “go again” when it was over. :)

  • http://uptownuncorked.com Leslie Poston

    I had fun this weekend, and learned quite a bit from everyone there. Like a roller coaster, I wanted to “go again” when it was over. :)

  • http://www.nextlevelexecutives.com/blog Mike Langford

    I’m a big believer of NEVER being the smartest guy in the room. Being an expert or having expertise is one thing but I never want to be THE expert.

    Thank you for helping to make my weekend a great experience.

  • http://www.nextlevelexecutives.com/blog Mike Langford

    I’m a big believer of NEVER being the smartest guy in the room. Being an expert or having expertise is one thing but I never want to be THE expert.

    Thank you for helping to make my weekend a great experience.

  • http://everythingcu.wordpress.com/ Morriss Partee

    This crazy web/social world is changing so fast, and growing so exponentially, that it’s already fracturing into different sub-specialties. No one can be on top of every single one of them. I think this is because the web-enabled, connected world is pervading all aspects of our current lives, which is quite diverse.

    Here’s a cool chart that can be useful for seeing the current categories, and already the impossibility of being an expert at all of them. Of course I give it 6 months before it looks completely outdated. ;)

  • http://everythingcu.wordpress.com Morriss Partee

    This crazy web/social world is changing so fast, and growing so exponentially, that it’s already fracturing into different sub-specialties. No one can be on top of every single one of them. I think this is because the web-enabled, connected world is pervading all aspects of our current lives, which is quite diverse.

    Here’s a cool chart that can be useful for seeing the current categories, and already the impossibility of being an expert at all of them. Of course I give it 6 months before it looks completely outdated. ;)

  • http://everythingcu.wordpress.com/ Morriss Partee

    My advice is to try to pick one area of social media to specialize in, and have a general knowledge of the rest of the space. Then use your social media contacts to the find the right guru for a specific piece of the puzzle when needed. I mean, if you tweeted “Anyone in here know of, or is a twitter/blog/podcasting/presenting/videocasting/fill-in-the-blank expert?” you’d probably get a deluge of response.

  • http://everythingcu.wordpress.com Morriss Partee

    My advice is to try to pick one area of social media to specialize in, and have a general knowledge of the rest of the space. Then use your social media contacts to the find the right guru for a specific piece of the puzzle when needed. I mean, if you tweeted “Anyone in here know of, or is a twitter/blog/podcasting/presenting/videocasting/fill-in-the-blank expert?” you’d probably get a deluge of response.

  • http://labortopia.com/ Keven Dones

    Social media is just like Business. You always need to keep your self informed about everything. By any chance for one second you stop, you will be right at the beginning all over again. Just like everything else you always have to keep yourself informed.

    Does that make any sense?

  • http://labortopia.com Keven Dones

    Social media is just like Business. You always need to keep your self informed about everything. By any chance for one second you stop, you will be right at the beginning all over again. Just like everything else you always have to keep yourself informed.

    Does that make any sense?

  • http://www.gradontripp.com/2009/08/11/post-pcb4-wrap-up-what-a-difference-a-year-makes/ Post #PCB4 Wrap-Up: What a Difference a Year Makes – Gradon Tripp

    [...] like I wrote after PCB3 last year, there was a feeling that there are no experts in social media. We all have our own individual talents and knowledge to offer to the greater community. But our [...]

  • http://ariherzog.com Ari Herzog

    If there are no experts, perhaps talented actors is preferred?

  • http://www.gradontripp.com gradontripp

    Talented, absolutely. Are we acting, though? Very few people I've met through social media were any less than totally authentic.

    There are experts in each niche — Steve Garfield with video, say — but no one that has an all-encompassing knowledge of the entire social media world, along with the constantly developing technology platforms.

  • http://www.gradontripp.com gradontripp

    Talented, absolutely. Are we acting, though? Very few people I've met through social media were any less than totally authentic.

    There are experts in each niche — Steve Garfield with video, say — but no one that has an all-encompassing knowledge of the entire social media world, along with the constantly developing technology platforms.

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