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There are countless social media professionals out there. Freelance social media consultants. Agency social media strategists. PR-two-dot-something-or-others. And they’re all great, and do great work (hopefully!) for brands of all shapes and sizes. But what about the people inside the brands? The people that know what makes the brand tick…  and more importantly, what makes [...]

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1. It’s-all-about-me blog posts 2. Being anti-everything If there’s one thing the social media world needs less of, it’s the Kumbaya sunshine-and-roses atmosphere. But if all you do is criticize what other people are doing — without offering new, alternative ideas — you haven’t done much more than take out the trash. 3. Sporadic posting [...]

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I’ve always been a runner. In high school, I found (somewhat ironically) that track was the only sport I could take part in that wouldn’t trigger asthma attacks. I ran the 400m dash outdoors, and the 600m indoors, and would regularly run 5+ miles during my practice runs. Of course, after I got out of [...]

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Renting an apartment seems to be a pretty straightforward service business: space for money. Of course, anyone that’s ever rented to or from someone knows it’s not as simple as that. Whether it’s a maintenance issue, or a noisy party, or an impending home improvement project, there’s a need for additional communication between landlord and [...]

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The overly-long title for this post comes from two posts that I read recently. They both relate to the degrees to which we edit ourselves in the social media world, and they got me thinking about how I do or don’t edit myself. Justin Kownacki wrote about how, afraid to offend anyone, we censor ourselves, [...]

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City Harvest, the New York-based food rescue organization — and beneficiary of the Social Media for Social Change NYC fund raiser this past spring– has a Facebook Cause. With just over 1,000 members and $1,669 raised, it’s not the worst-performing Cause around, nor is it the best. When Facebook recently made changes to the Fan [...]

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