This month, I started work on a major social media initiative for a new client. It’s actually my first large enterprise client — the ninth largest company in its industry in the United States, and further up that scale in the Northeast — and I’m quickly learning that there are both opportunities and challenges inherent [...]
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For nearly a week, the world’s gaze has been trained on South Africa, where the World Cup is underway. This is the first time the tournament — the most popular sporting event in the world — has been hosted on the African continent, so different cultural experiences were expected (even joyfully anticipated!) Anticipation may have [...]
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Throughout high school and into college, I skateboarded almost daily. I was never terribly good — there’s no way I could have found a career with it — but those days rolling around, annoying my suburban neighbors, and taking trips into Boston (Copley Fountain!) once we had licenses, are among my best memories of growing [...]
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