When The Smiths Tell You To Ask, You Ask

the smiths When The Smiths Tell You To Ask, You Ask

Have you ever experienced the dramatic effect of the right song playing at just the right point?

Something like that happened to me yesterday afternoon.

I had a conversation with a friend I know through social media about an available position at their company. One of the first things (s)he said was, “I had no idea you were looking for work.”

It’s true: other than a single tweet, I hadn’t really made it public that I’m looking to move back into full-time work after freelancing for the last 10 months.

After the call, I was walking down the street, listening to my Pixies station on Pandora, and “Ask” by The Smiths came on.

Any self-respecting indie rock nerd has heard every song released by this icon of moody Brit-pop, and I’m no exception. But today, the words spoke more clearly than usual:

Shyness is nice and
Shyness can stop you
From doing all the things in life
You’d like to

So, if there’s something you’d like to try
If there’s something you’d like to try
Ask me I wont say no, how could I?

And suddenly the combination of the previous conversation and the Smiths made something inescapably evident; it was time to get over my shyness and share something important. Ready?

I’m looking for full-time work.

I started working freelance — as many people do — after I got laid off last June.

Since then, I’ve worked alongside some fantastic people, and witnessed time and time again the important role social media is playing in helping a diverse range of clients  –  among them established health care companies, financial startups, non-profits, and even a New York Times bestselling author — discover, and connect with their communities.

I’ve also experienced the natural ebb and flow of client work. It’s an exciting way to live, to say the least.

But there are changes coming in my life — changes that require changes. Meg is moving here soon (No, we don’t have an exact date on that — though we get asked daily — but things are in progress that aren’t “bloggable”, unfortunately… and fortunately!)

We want to save for a bigger space (my current one is actually only 500 sq. ft. — great for one person, but a squeeze for two, three, and four), as well as an eventual “large party of a particular sort.” (*cough*)

So I’m looking to put my social media and content strategy know-how to work for the right company. Here’s a quick summary of where my passions lie:

Relationship Management

After over 10 years working in customer support, sales and account management for a variety of telecommunications, technology, and internet-based companies — from Fortune 20 corportations to 5-person startups — I have learned that building and maintaining a community of loyal (and vocal!) users is one of the biggest keys to any organization’s overall success. It’s a cliché, but it holds true: It’s easier to keep the customers you have than to find new ones.

Social Media Strategy

From helping a 10-time New York Times bestselling author connect with his fans (for the first time in 18 years!), to developing social media strategy for a health activist social network, to helping a pharmaceutical publication make some significant first steps into connecting with the social web, I’ve worked hard to make sure concrete goals were set — and that the plans to achieve them were clear, actionable, and sustainable.

Speaking, and facilitating discussion at events on social media and community management

I’ve had the privilege of speaking in front of audiences of many different sizes and backgrounds, primarily on the benefits of engaging through social media, and creating a strong community around a brand or product/service.

I’ve also been a facilitator and panel member for several workshop, “camp” and “unconference”-style discussions on social media, marketing, and branding topics/issues. For a full breakdown of my speaking history, check out my Speaking page.

Longtime blogger and online content specialist

I started blogging in 2004, and haven’t looked back since. My longest running blog is found at DesignBoston.org, where I discuss and promote local architecture and design. But whether I’m working on one of my own sites, or a client’s, I’m well versed in developing, and executing on effective content strategy.

Veteran researcher and interviewer

Whether I’m sitting down for a quick chat with a local artist, or setting up an extensive interview with an international design figure, I make sure I’m getting the most out of the opportunity — and that my readers get more perspective than they’ll find in the typical 300-word bio, or two-page Q & A.

I put the research in to ensure that my questions dig deeper  — and that my subjects get to share something fresh, unique and inspired with their audience. My most recent interview was with an architect and television host.

Now that you’ve heard what I do, here’s a little about what I’m looking for.

I’m most interested in roles involving community management; developing and executing marketing, branding and social media strategy for an organization/company; or working as part of an agency team to serve clients in these areas. However, I’m definitely interested to hear about any role you think might be a great fit for my skills and experience.

And finally, my request: Are you hiring, here in Boston (or remotely)? Do you know someone that is? If so, and you’d like to get in touch with me, please feel free to connect with me via email: gradon AT gradontripp.com.

If you’re not hiring, but you’d like to connect me with your own personal network, please hit the “Retweet” button above, or the “ShareThis” button below, and give this post a little boost in the right direction.

Thank you! I’m excited to see what’s next.

The #PCB4 Session That Shouldn’t Have Happened

I stopped listening when I heard what room Amber Naslund‘s session was going to be at. Stopped listening to the point that I almost missed the announcement for the last session, “Battledecks and Pecha Kucha”. Host, me. Once it dawned on me, my jaw dropped.

My face must have been pretty funny, because C.C. Chapman cracked up.

You see, when the initial schedule for PodCamp Boston 4 was released, I didn’t see the listing my session on Sunday morning. I figured it didn’t get picked because they’d had enough options, or it was “teaching” something specific (rather, the goal was to have for people practice, showcase, and let their presentation skills be judge by a jury of their peers). I never bothered to recruit contestants, or find companies to donate prizes.

It was with this assumption that I entered PCB4, day 2.

After the announcement, I scrambled down to the second floor to tell anyone that arrived that sorry, no panel will be happening.

That worked for the first couple people that came in. Then, for some reason, people started staying. I’m not sure whether they thought I was joking, or they thought it was like college where you can relax if the professor doesn’t show, or if they just liked to watch me sweat. I think it was the latter.

At one point, Chris Brogan stuck his head in, rang out a few lines from a rap song, and waited to see who got it. I was the only one. It was Jay Z’s “99 Problems” – a fitting song, really.

John Eckman was one of these stay-arounders. He sat all the way in the back of the room, and just kind of enjoyed the scene, thowing out “helpful” tips: The differences between Pecha Kucha and Ignite talks; or that every slide in Slide Karaoke is from a different deck; or that you can do Battle Decks by just picking random decks in SlideShare.

That was it!

I rushed to set my MacBook up to the projector and pulled up SlideShare. There was no contest, and no prizes, but we’d see how a few people do giving a presentation that they’d never seen.

I called out for volunteers, but the overwhelming response was that I had to go first. No surprise there, really. I looked down the front page of SlideShare, and right in the “Hot on Twitter” section was “24 Reasons Why Twitter Sucks.” Perfect!

Not my normal style for public speaking, to be sure, but a lot of fun.

Next up was Stacy Crosby, who confessed to not being a very comfortable public speaker. Regardless, Stacy nailed it, walking us through how to have a successful Pecha Kucha presentation.

Last up was that tag-team duo of John Eckman and Ari Herzog, presenting “Fail Harder”.

What started as a fail turned out to be a lot of fun. A big thanks to Trish Fontanilla for recording and uploading the presentations. I’m thankful for everyone that stayed there and didn’t let me off the hook – it was because of you that the session happened at all! The best compliment of the weekend came later that day on Twitter:

BattleDecks 300x168 The #PCB4 Session That Shouldnt Have Happened

Leslie Poston and Christine Major were there and want to do something similar at PodCamp New Hampshire in October – but on purpose, of course. I think something like this would be a great basis for a local networking event – people having fun, not taking themselves too seriously, practicing their ad lib presentation skills. What do you think?

Talking Philanthropy and Social Media at #PCB4

I didn’t want to write about my panels from PodCamp Boston 4 right after the event. I wanted to let energy from the weekend ebb a bit, fold into the flow of the day-to-day, before reflecting on the small part I played in the event. (I’m separating the two discussions I participated in into two posts because of their different topics.)

On Saturday, I teamed up with David Karp (@Limeduck) to ask “Are you a Gates or a Buffett?” I wrote up the description in an earlier post. The part of the discussion we scripted (all seven slides of it) went smoothly, with us presenting the idea that, with access to so many free communication tools, nonprofits and third party supporters have nearly equal potential to create social change.

From here, we opened it up to the audience for where to direct the conversation. And, like most discussions at PCB4, the conversation veered to how nonprofits need to reshape their messaging, along with both what information they need to share and how they deliver that info.

Adam Zand, a local PR pro, an Utterli ninja on his Blackberry, recorded a bit over 11 minutes of the discussion.

Some ideas that came up in the discussion:

  • Have a story, and tell it.
  • Put a face to your organization.
  • NPO marketing isn’t geographically limited anymore – take advantage of that.
  • Find people that connect with your mission.
  • Transparency rules.

What else do nonprofits need to consider when engaging in the social media sphere?

#PCB4 Panel Discussion: Are You a Gates or a Buffett?

podcamp boston logo #PCB4 Panel Discussion: Are You a Gates or a Buffett?The 4th PodCamp Boston (or #pcb4 in Twitter hashtag-speak) is coming this weekend. PodCamp is an “unconference”, meaning that there’s no distinction between attendee and presenter, and everyone is invited to participate. In the spirit of participation, I will join marketing mastermind and connoisseur of all that is edible, David Karp (aka limeduck), in hosting a discussion asking “Are you a Gates of a Buffett?”

The title refers, of course, to Bill Gates and Warren Buffett, the two richest men in the world, and their approaches to using their wealth to solve worldwide social problems. Bill Gates took a huge amount of his wealth and started the Bill and Melinda Gates Foundation. Buffett, seeing no need to duplicate efforts, donated several billion dollars to the Gates Foundation. Both honorable deeds, but which one shows a path for “normal” people to duplicate when it comes to giving?

David and I will be exploring whether, with the power of social media, it’s better to start your own nonprofit or to use what you can contribute (time, expertise, money) to a cause you connect with. There really is no right answer, and is something that Meg Fowler, Matt Knell and I were debating for SM4SC as well.

This is no keynote, no speech; it’s a discussion. In that theme, we won’t be “presenting” so much as structuring the conversation and seeing what comes of it.

Going to PCB4? I hope you’ll join us!

My talks from #SMCRVA and #SM4SG

I’m sitting at JFK airport. My flight from Richmond was delayed for some mechanical reason, so we departed just late enough for me to miss my connecting flight. While I wait for the next flight to Boston, I’m taking advantage of the free wifi JetBlue offers throughout the terminal.

I spent the last day and a half in Richmond, speaking at the third Social Media Club Richmond event last night, and giving the keynote presentation at the Strategic Leadership and Social Media for Social Good conference at the University of Richmond.

I’ve given a number of talks about using social media to benefit social causes since we started SM4SC, but these were my largest audiences yet: over 150 at SMC Richmond, and nearly 200 for my keynote address.

The University of Richmond streamed video of the entire conference. Here’s a video of my keynote presentation:

Also, here’s a SlideShare of my presentation:

I want to thank both Social Media Club Richmond and the Jepson School of Leadership Studies for the opportunities to speak in front of their audiences. I had a great time, and hope people were able to learn some new ways for using social media for social good.

Richmond has a number of smart, friendly social media people, including Doug Meacham, Kira Siddall, Nathan Hughes, and many, many more. It was great to meet everyone, and I look forward to visiting Richmond again in the near future.

Want me to speak at your event? Take a look at my speaking page, and contact me to for details.